Hispanic Health Coalition of Georgia Partners with HIA Technologies

Staff Report

Wednesday, June 8th, 2022

The Hispanic Health Coalition of Georgia today announced the launch of a partnership with HIA Technologies, Inc™. This important development is part of a larger strategic plan to expand efforts to reach and improve the effectiveness in serving the Hispanic/Latino community. It will also serve other minority, underserved, and socio-economically challenged populations. The interactive education platform, HIA TOPICS™ will be leveraged to reduce misinformation, increase engagement, and improve health literacy. Leveraging 20+ years of academic research in human/computer interaction, digital humans, and advanced AI technologies, HIA TOPICS allows health providers to create their own virtual learning environments, eliminates barriers to medically validated information, and connects patients to real-time answers from their physician via conversational AI.

Shirley E. "Bella," Borghi, HHCGA Executive Director, said this about the partnership with HIA:

"The HHCGA has long regarded education as a critical strategic component in the quest to promote awareness and facilitate access to healthcare services and available benefits. By partnering with HIA, the HHCGA can now deliver a library of healthcare topics, sourced from known and respected subject matter experts to the Hispanic/Latino community. HIA TOPICS represents an extraordinary opportunity for underserved communities to have answers to health questions, and to do so in an interactive virtual learning environment."

With HIA TOPICS, clinicians deploy physician-authored education from a library of healthcare topics. Digital agents then host interactive presentations during which patients can ask questions and hear their physician's answers, thanks to physician-controlled AI.

CEO Vacit Arat states, "Our method of matching physician-authored responses to real-time patient questions simulates live interactions with pinpoint accuracy." He adds, "Patients get trusted information from the source, stop error-prone internet searches, and reconnect with their providers from the safety of home. HHCGA is a perfect example of how organizations that are committed to health equity can leverage cutting-edge technology that is both inclusive and accessible."